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A Corrupt Image
By Michael Alan Hamlin
September 02, 2002

Transparency International (TI) announced last week that corruption in the Philippines is among the worst in the world, and it's getting worse. "Politicians increasingly pay lip service to the fight against corruption, but they fail to act on the clear message of TI's Corruption Perceptions Index, that they must clamp down on corruption to break the vicious circle of poverty and graft," TI chairman Peter Eigen said. Indeed, there is a high correlation between poverty and corruption.

Some explain that correlation away by suggesting that if there were no poverty, there would be no corruption. Of course, that's nonsense, as TI's Bribe Payer's Survey shows. That survey identifies the countries of origin of companies most likely to pay a bribe. And at the top of the list are such developed Asian economies as Taiwan, Hong Kong, and South Korea. US companies according to the survey are as likely to pay bribes as Japanese companies. Whether bribe giver or bribe taker, both are corrupt. But doesn't that suggest that poor countries are more bribable?

Well, yes, it does. But an American company that pays bribes to a developing country government official in a country like the Philippines would probably be just as likely to pay bribes in squeaky-clean, developed Singapore as well. That is, as long as the bribe would produce the desired result, and the company wouldn't be caught and punished. And there's the rub. Companies are dramatically less likely to bribe officials in Singapore, Japan, or the U.S. because they are much more likely to get caught and punished. The likelihood of getting caught and punished in the Philippines, on the other hand, is almost unfathomably remote.

It is also true that Singapore, however, pays its bureaucrats very handsome salaries so that they will be honest. In the U.S. and Japan, though, salaries in the bureaucracy are unexceptional at best, and paltry at worst. All this suggests that bottom line corruption is a function of values, leadership and enforcement, not mere poverty. In fact, if we examine who the bribe receivers are - aside from the petty graft we see in the streets - it's not the poor, it's the middle and upper classes who live reasonably comfortable lives and have the means and the connections to get themselves or their friends and relatives hired into the bureaucracy.

When these crooks take dirty money, they sap the strength of government and enterprise alike, hobbling economic growth, job generation, and the reduction of poverty. That's why graft is associated with poverty.

An annual survey by the Social Weather Station (SWS) indicates that if corruption in the Philippines were lowered to the level of Singapore, the net income of over half of the respondent companies would rise 20 percent. The survey showed that government contracts have a corruption component of 15 percent, which in contrast to TI's survey, was actually down from 20 percent in the survey taken the year before (2000).

But we tend to forget that corruption isn't just a private sector-government thing. The same SWS survey also shows that private-sector contracts have an average bribery component of 10 percent. Our company has consistently turned our back on profitable opportunities over the years because we didn't want to play that game. Every time I'm tempted, I ask myself what my children would think if they saw me do this. The tradeoff is worth every centavo we never see.

Unfortunately, not every parent asks himself or herself that question before getting involved in corruption, or if they do, they may conclude that their children have to live life in the real world. Obviously, there's no interest in changing the real world among these types, and certainly no interest in setting an example that might help bring about change that would make the Philippines, and its companies that do pay bribes, more honest.

And that is costing the Philippines, as the SWS survey shows in terms of use of public funds and enterprise profitability as well. And there is opportunity cost. Many investors are reluctant to get involved in the extended bureaucratic intramurals associated with negotiating and paying a bribe. While there are local intermediaries who masquerade as business development consultants and Philippine business specialists who take on the dirty work (and drive up the rates), with the competition for foreign direct investment so fierce, it's just not worth the extra effort. If a neighboring country is marginally more honest with about the same attributes, it's going to get the investment. Or if an equally corrupt but much larger market, like China, is the alternative, that economy is likely to get the investment.

The push to automate and computerize government procurement will help enormously in alleviating corruption and the perception of corruption in the Philippines. But all the technology in the world won't bring this country to parity with Singapore, Hong Kong, and Japan unless two things happen. First, there must be leadership by example. That example has to come from the top. Sure, that sounds naïve, but that's still the way it is.

Second, laws must be enforced, so that bribe payers are as wary as paying off a Philippine bureaucrat or purchasing manager as they would be their counterpart in Singapore. That may sound far fetched, but let's remember that not quite 50 years ago that was the way things were. Things changed, though, because Singapore decided to get clean, and the Philippines decided to cleanup. But it's not too late to change.

(Michael Alan Hamlin is the managing director of consultancy TeamAsia and the author of three books on Asian economies and companies. His latest book is Marketing Asian Places, of which he is a co-author (Wiley, 2001). He can be reached at mahamlin@teamasia.com.ph.).

Copyright © 2002 Michael Alan Hamlin. All Rights Reserved.

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