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They MUST Have Something Better to Do
By Michael Alan Hamlin
July 14, 2003

With consumer sentiment at a new low, the government projecting growth next year at the low-end of its original projections, and corporations increasingly uneasy over the uncertainty associated with national elections next year, you'd think that government bureaucrats would have something better to do than stand in the way of progress. But then you'd be wrong, as grandstanding bureaucrats at the National Telecommunications Commission (NTC) demonstrated repeatedly - and with considerable gusto - last week.

The tempest in the proverbial teapot had to do with the setting up of Wi-Fi fast wireless Internet access points by local telecom providers GlobeQuest and ePLDT. Wi-Fi is a global standard for wireless connectivity and uses the 2.4 gigahertz frequency. In the view of NTC commissioner Armi Jane R. Borje, offering commercial Wi-Fi service is illegal because permits have not been obtained by the service providers. Use of radio frequencies is typically regulated to prevent broadcasters, and in this case, service users, from interfering with each other's broadcasts.

But regulation is not really the issue here, although Ms. Borje apparently is irked that GlobeQuest and ePLDT obtained only temporary permits for testing their services, and failed to obtain commercial use permits before launching their Wi-Fi offerings. The principal issue is that the electric power distributor everyone loves to hate, Meralco, is using the 2.4 gigahertz frequency for its internal radio communications, and has complained to the NTC about interference from Wi-Fi networks.

A 1930s law banning use of the frequency in Meralco's franchise areas, including Metro Manila, was cited as the basis for NTC's complaint. "There is a ban in NCR (National Capital Region), Region 3 and Region 4. Why are they (GlobeQuest and ePLDT) rolling out in these areas? Why not wait for us to lift the ban? There is a public hearing on July 17," Ms. Borje is reported to have complained in published reports.

I can think of lots of reasons why government shouldn't hold back progress - I believe in fact its job is to promote progress - but here are just a few. First, let's consider the public good. Is the public good best served by allowing Meralco to continue to monopolize the 2.4 gigahertz frequency when it can be put to much better use allowing fast, relatively cheap wireless Internet access in the country's principal business center? Wi-Fi has quickly become a standard feature in most of the rest of Asia because investors and business demand it. Not having it available puts the Philippines at an obvious disadvantage in the competition for visibility, investors, and tourists. And we're supposed to sustain that disadvantage for Meralco and a 1930s piece of out-of-date legislation?

Second, Wi-Fi as I've noted, is a global standard. While it has come into its own this year in dramatic fashion, there has been plenty of time for the NTC to shift Meralco to another frequency so that the Philippines can conform to international convention. Wi-Fi is already used by many of the nation's top corporations and taxpayers as a productivity-boosting tool, allowing users to move throughout an organization and always remain connected. Wi-Fi connectivity is a major feature of chipsets produced by long-term Philippine investor Intel, which has invested close to U.S. 1 billion here in the last 27 years. Indeed, the already heavy use of Wi-Fi despite the NTC is a pretty damning indictment of the agency's irrelevance. No wonder the service providers - and their customers - lost their patience.

What NTC and Meralco should have done seems pretty clear. First off, if NTC had been the least bit sensitive to global technology trends, it would have started shifting Meralco off the frequency years ago, and had that silly legislation repealed. It would have made some major brownie points by taking such a proactive posture among the business community and investors. Government could have been seen as leading the revolution, rather than trying to stubbornly hold it back. Well, that's obviously too much to expect.

Likewise, Meralco should have taken the steps to make sure it wasn't an impediment to progress for once. But no such luck there either. NTC says Meralco is willing to give up the frequency. If so, why hasn't it done so? Is this merely an attempt to appear accommodating to mask the covert intent to hold on to the frequency - and avoid the costs associated with transferring to another - as long as possible? Well, it's not the first time Meralco has been convincingly accused of holding the nation back for its own benefit.

Finally, if the frequency is to revert back to the public domain as it should, why does NTC insist on holding public hearings? Why not just save us the grief, the waste of time, and the senseless use of public resources and do the right thing?

(Michael Alan Hamlin is the managing director of consultancy TeamAsia and the author of three books on Asian economies and companies. His latest book is Marketing Asian Places, of which he is a co-author (Wiley, 2001), and he is currently at work on High Visibility: The Making and Marketing of Asian Professionals into Celebrities. Write him at mahamlin@teamasia.com.).

Copyright © 2003 Michael Alan Hamlin. All Rights Reserved.

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