May 11 and 12, 2017 saw Manila’s largest gathering of local and international YouTube creators: the YouTube FanFest (YTFF). For YouTube creators, the YTFF was an opportunity to engage with their Filipino audience, most of which are teens and millennials who watch videos to be entertained, inspired and stay updated on different trends. As a YTFF co-presenter, Jollibee wanted to celebrate storytelling in a way that aligns with the event’s goal: through experiences that empower creators to share their stories. Jollibee also wanted to appeal to the YTFF crowd’s passion for compelling content.

J Darell Sapin

Share
Published by
J Darell Sapin

Recent Posts

TECH DEVELOPER (Full Time)

TeamAsia is looking for a detail-oriented and versatile Tech Developer to join our technical team.…

7 days ago

Responsible Marketing: Building Ethical, Trust-Driven Brands

Learn how responsible marketing helps brands build trust, practice ethical advertising, strengthen credibility, and create…

1 month ago

Values-Driven Branding That Builds Long-Term Growth

Develop a values-driven branding strategy that connects with audiences and supports long-term business growth.

1 month ago

B2B Lead Generation That Converts in 2026

Learn how B2B lead generation in the Philippines can convert better using intent data, strong…

1 month ago

Social Media Trends in the Philippines (2026)

Explore the biggest social media trends in the Philippines for 2026, including platform growth, content…

2 months ago

Best-Selling Products in the Philippines (2026): Top Trends

In 2026, the Philippine market favors products that combine usefulness, sustainability, and lifestyle appeal. The…

2 months ago

This website uses cookies.