Behind the screen: Mounting events in the now normal

by J Darell Sapin | Feb 17, 2021 | Blogs, Resources

By KZ Reyes, Program Manager In a span of months, the MICE industry has shifted and fully embraced digital. From intimate webinars to large-scale summits and conferences, delegates from across the globe can now take part in these virtual engagements from the comfort...

5 Benefits of Personalized Marketing: Branding to the Next Level!

by J Darell Sapin | Oct 1, 2020 | Blogs, Resources

By Alexis Natividad, Digital Associate The art of personalization or the ability to deliver messaging to individual customers, especially during these times is expected to be one of the biggest marketing trends that are fast-growing in the industry. 2020 has seen to...

PR and pandemic: A year of rethinking and reimagining

by J Darell Sapin | Aug 28, 2020 | Blogs, Resources

By Cid Santillan, Content Director Since the COVID-19 disease landed on Philippines shores, there has been a change in scenery for PR professionals as they are operating on a very different playing field that requires a new way of thinking. PR professionals have been...

How to Create a Financial Plan for a Business? [5 Easy Steps]

by J Darell Sapin | Aug 20, 2020 | Blogs, Resources

By Maricel Sailalam, Finance Director The year 2020 has been challenging as businesses around the world have had to rapidly shift their business models to ensure continued relevance in a time of crisis. Companies need to pivot to a new approach to financial planning...

A time to hustle, and a time to bond

by J Darell Sapin | Aug 14, 2020 | Blogs, Resources

By: Beverly Aguilar, Senior Human Resource Officer Highlighting the importance of work-life balance For countless people across the world, the dynamic of work life and home life have completely changed. As the COVID-19 pandemic forces us to adapt to the ‘now normal,’...

Paradigm Shift: Conquering the Virtual Space with Events Planning

by J Darell Sapin | Aug 7, 2020 | Blogs, Resources

By: Pam Jocson-Osasona, Director for Experience With the sudden halt of live events and mass gatherings brought about by the COVID-19 pandemic, the events industry was massively impacted. In turn, TeamAsia’s Experience Department, which has brought brands to the...