By Bea Lim, Managing Director It’s been a tradition for my Mom, Monette Iturralde-Hamlin and I to chat about the state of women empowerment leading up to International Women’s Day. In 2023, we recorded a podcast on Embracing Equity and what it means to be an...
By Dolly Dy-Zulueta - Philstar.com According to psychiatrist Dr. Brock Chisholm, who served as the first director-general of the World Health Organization (WHO), “Without mental health, there can be no true physical health.” MANILA, Philippines — It is every company...
Remember flip phones, flash games, and cd’s? Yeah, those things felt like they were here just yesterday. Time does go fast, doesn’t it? Navigating digital marketing trends here in the Philippines could be confusing at first. That’s due to its digital landscape...
In the Philippines, social media plays a huge role in Filipinos' everyday lives. For the past few years, the country has always been one of the leaders worldwide in internet usage. Due to the frequent use of social media in the country, both the IRL (in real life)...
As technology continues to advance, where people spend their attention also changes. Especially in the Philippines, people are consuming content faster than ever, and trends seem to vanish in a blink. It's like a whirlwind, and if you're not quick to catch on, you...
Are you looking to strengthen your business’ messaging? Well, we all want our messages to be interpreted the way we want them, right? In today’s fast-paced and interconnected world, effective communication is far more important than ever. Whether you’re running a...
Introduction The effectiveness of social media marketing in the Philippines revolves around the country’s diverse cultures, beliefs, and personalities. Some would call it chaotic, but we call it colorful. Social media will always have a strong Filipino presence...
By Rachelle Wu and Trisha Raquid As the final year of college draws to a close, a mix of excitement and apprehension engulfs us as we embark on a new chapter in our academic journey—an internship. While the prospect of gaining real-world experiences and applying the...
If you are getting ready for the Google Analytics exam you’ll probably encounter this query: In what ways can Google Ads contribute to progressing your business objectives? Choose all the accurate options prior to checking the solution provided below: By building...
