Client News

Diet, exercise top Filipinos’ health-related online searches in 2013

Manila, Philippines, January 03, 2014) — Top health and lifestyle searches by Filipinos on google.com.ph in 2013 reflect strong interest in different dietary and physical activities to achieve the ideal weight and figure. “Garcinia cambogia,” a fruit that gained buzz for its reported weight loss properties, led last year’s health-related searches. At second spot is “BMI (body mass index) calculator,” a tool to measure body fat according to one’s height and weight.

Four more diet-related terms make it to the list. Typing in “diet meal plan,” the 3rd most searched term on the list, displays a variety of popular methods such as seven-day weight loss diet meal plans and low carb diet meal plan. General Motor Corporation’s “GM diet”, which placed 6th on the list, is one of the seven-day diet plans that claims a reduction of 10 to 17 lbs. in a week. The dietary supplement “whey protein” also garnered significant traffic at number 5.

“Intermittent fasting,” which diverts from the normal eating pattern, ranked 9th. This is when eating is scheduled only at a certain period/s of the day or week, prompting the body to burn stored fats when in fasting mode.

The rest of the terms on the list are fitness activities “zumba” and “yoga,” which became popular last year with the upswing of studios and classes offering one or both. Other than studios, “Bikram yoga” is one of the most common related search queries on yoga. The abdominal exercise “plank” and the high-intensity “Insanity Workout” complete the list.

The health and lifestyle list was released by Google Philippines as part of its 2013 year-end Zeitgeist, a collection of the most searched terms on the search engine throughout the year.

2013 Top Health and Lifestyle Terms on Google

  1. Garcinia cambogia
  2. BMI calculator
  3. Diet meal plan
  4. Zumba
  5. Whey protein
  6. GM diet
  7. Yoga
  8. Plank
  9. Intermittent fasting
  10. Insanity workout

In 2013, the Department of Health launched Pilipinas Go4Health, a nationwide healthy lifestyle movement that encourages all Filipinos to practice a healthy lifestyle by making a personal commitment to physical activity, proper nutrition, and the prevention or cessation of smoking and harmful use of alcohol.

The movement promotes four health habits to combat non-communicable diseases or NCDs: Go Sigla, Go Sustansya, Go Smoke-free, and Go Slow sa Tagay. For more information about Pilipinas Go4Health, visit www.go4health.ph, or check out www.facebook.com/Go4Health.PH and Twitter @Go4HealthPH.

About Pilipinas Go4Health
is the nationwide healthy lifestyle movement spearheaded by the Department of Health (DOH) and its partners. It aims to inform and encourage Filipinos from all walks of life to practice a healthy lifestyle by making a personal commitment to physical activity, proper nutrition, and the prevention or cessation of smoking and alcohol consumption. Through the movement, DOH and its partners work together to promote and establish a sustainable environment for healthy living. Visit www.go4health.ph for more information.

About Google Zeitgeist
For more information on Google Zeitgeist and the lists of the most searched terms for 2013, visit www.googlezeitgeist.com.